AWRD's new social-centric experience

The time is finally here to unveil what we’ve been working on over the last few months—a comprehensive update to the Awardable ecosystem!
April 23, 2024

These updates re-envision and refactor AWRD to be more user-friendly, feature-rich, and overall more fun to use.

New App

We have rebuilt the entire web app, completely discarding the old codebase in favor of a more social-centric approach. Every aspect of the app has been considered and redesigned to improve user experience and make spending time on it more rewarding.

New Features and Enhancements

  • New interactions allowing users to like, comment, and share posts.
  • Badges are now bigger, bolder, and more beautiful, designed to showcase photography and detailed art.
  • Create posts with ease with our new simplified creation flow that eliminates the need to navigate through multiple pages.
  • Access more information about posts directly on the cards.
  • Use Stars to upgrade your account to Pro.
  • Badge minting is now simple and painless for users with Web3 wallets connected.
  • Interactive leaderboards show you top users and posts.
  • Display your connected accounts on your profile.
  • Achievements now appear on user profiles.

These are just a few of the hundreds of changes that will make your time on AWRD 1000x more awesome than the previous version of the app. What’s your favorite update?

New Site

With the new app, we needed to update the marketing website to include new screenshots which gave us an opportunity to rethink how we present ourselves to new users and visitors to the site. The result is a simplified one-pager that more clearly communicates our vision, yet still gives the user the option to learn more via our blog and knowledge base.

This allows us to be more potent with our web presence and more versatile when it's time to add new sections and features to the site.

Branding Updates

We have also updated aspects of our visual identity to increase readability and aesthetic appeal. This includes new fonts, colors, and motifs that reinforce and enhance our existing brand.

  • Geist and Geist Mono by Vercel are our typefaces of choice for both the marketing site and app. They dramatically increase legibility compared to our previous selection while still retaining unique character.
  • Our new accent color, AWRD Greenish (#E7FFC), provides much-needed variance in our palette via a striking-but-subtle hue that complements AWRD Blue nicely.
  • The AWRD 'W' glyph is now being more heavily used as a motif in the designs on our site and upcoming advertising materials.

Still More to Come

These updates provide a springboard to launch new features quicker and more intuitively. We have a ton planned for the future of AWRD, and are excited to have you with us. Stay tuned to our social channels, especially our AWRD profile, to be the first to know when we launch our next game-changing features.

Learn more about this topic

What are the key elements of a user-friendly web application redesign?

A user-friendly web application redesign focuses on enhancing user interaction and simplifying navigation. Features like a streamlined creation flow, direct interaction options like liking, commenting, and sharing, and improved visibility of user achievements contribute significantly to a more engaging and simplified user experience.

How can social features enhance a web application?

Social features like user interactions (likes, comments, shares), interactive leaderboards, and the display of connected accounts foster community engagement and user retention. These features encourage users to interact more frequently and deeply with the app and other users.

What are the benefits of integrating Web3 technologies into web applications?

Integrating Web3 technologies, such as cryptocurrency wallets, enables features like badge minting and enhanced user authentication. This not only adds a layer of security but also opens up innovative avenues for user interaction and monetization through digital assets.

Why is it important for web apps to have a mobile-friendly design?

A mobile-friendly design is crucial as it ensures accessibility and an optimal user experience on smartphones and tablets. This broadens the app’s reach and appeal, accommodating users who prefer mobile devices over desktops.

How do new fonts and colors influence the branding of a web application?

Choosing the right fonts and colors can dramatically increase readability and aesthetic appeal. New fonts and colors help in reinforcing a brand’s identity and making visual elements more appealing and easy to read, thereby improving user engagement.

What should users look for in new app features when considering updates or migrations?

Users should look for features that improve interaction ease, enhance information accessibility, and provide new ways to enjoy the platform, such as badge features and account upgrades using in-app rewards like Stars.

How can badges and achievements enhance user experience in web applications?

Badges and achievements gamify the user experience, providing incentives for engagement and showcasing user milestones. They add a visual and reputation-based reward system that encourages continued use and community participation.

What are the advantages of having a one-page marketing site for a web application?

A one-page marketing site offers concise, direct information delivery, making it easier for new users to understand the app’s benefits quickly. This can be particularly effective in capturing the attention of potential users and conveying a clear brand message.

How can digital marketers utilize updates in a web application to attract new users?

Marketers can leverage updates to showcase improved features and user benefits, employing targeted advertising campaigns and updates on social media to highlight the new and enhanced aspects of the app to attract new users.

What future trends in web application development should users be excited about?

Users should look forward to more integrated social features, advanced personalization through AI, deeper Web3 integrations for security and digital ownership, and increasingly streamlined user interfaces that make navigation and interaction even more intuitive.